The rankings of record

The FitBodega 100

The people, places, and spaces that define training culture. We’ve developed an algorithm based on reach (Instagram, YouTube, TikTok full weight; X half), engagement, credibility, commerce, and consistency — and a monthly review that promotes and relegates.

Updated 2026-08-06

How it works

Six factors

Every list scores six weighted factors tuned to its subject — reach is measured the same way everywhere; the judgment factors change with the territory.

Hard gates

Coaches must actually coach. Nutritionists must hold real credentials. Gyms must be places you can walk into.

Monthly review

Rankings are reviewed monthly. New names bubble up, closures and fades drop out, and every list keeps a public on-the-radar tier.

Belong on one of these?

Corrections, disputes, and names we should be tracking: hello@fitbodega.com

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